san fran skyline

Destination Guide

San Francisco

Where West Coast vibe collides with the electric energy of the city.

Destination Guide San Francisco

W San Francisco remains closed due to Covid-19 but we hope to see you soon!

When In San Francisco, You Must

Know Before You Go

Living Room Bar

No stuffy lobby bar here. Our master mixologists are always on the pulse of what’s new and next in the local cocktail scene. Stop by for a sip or small bite from 11:30AM – 1:30AM every day.

Living Room Bar

Treat Yourself

Talk Like a Local

Learn the slang from the streets.


/ˈklipər/ noun
Re-loadable smart card used to pay for San Francisco’s many methods of public transit.
Don’t forget your Clipper before heading to BART.

Neighborhoods to Explore

When in San Francisco, do as San Franciscans do. Mingle with the locals, sip on Fernet and chill out at Dolores Park.

1. The Mission

Murals, taquerias, and buzzing nightlife – take your pick. The Mission District is one of San Francisco’s many melting pots, where you can shop at a high end boutique and cross the street to eat at an authentic taco stand.

2. The Sunset

Those who like to adventure deeply explore here. Hipster coffee shops, authentic Asian cuisine, and peaceful parks are among The Sunset’s many hidden gems. Head far west to Land’s End at sundown for breathtaking views of the Pacific Ocean. It’s not called The Sunset for nothing!

3. Hayes Valley

Hayes Valley is hands-down the best district to shop boutique in San Francisco. This neighborhood is also a major hot spot for foodies. Grab gourmet boba at Urban Ritual, spit-fired meat at Souvla, or an exotic cocktail at Smuggler’s Cove.

4. SoMa

The perfect blend of work and play. Home to most major tech companies and W San Francisco, SoMa has a happy hour haven for every mood. Here, you can hit up SoMa’s many museums during the day and mingle in its vibrant club scene at night.

W San Francisco

Ultimate Access to San Francisco

Live it up in San Francisco like a local.



161 Steuart St

Where contemporary vibes meet Japanese elegance. Ozumo offers delectable Japanese cuisine alongside extensive sake selections.

Vanessa Mina

Vanessa Mina / Insider

Join them this Valentine’s Day for a special pre-fixe dinner featuring never before seen dishes.



2036 Lombard St

A Marina District must. Westwood is a one-of-a-kind bar/restaurant serving up country flair and unforgettable cocktails.

Vanessa Mina

Vanessa Mina / Insider

Own the moment with live country music on Thursday and DJs spinning Friday - Saturday.

International Smoke

International Smoke

301 Mission St

From the culinary minds of Michael Mina & Ayesha Curry comes International Smoke, a globally-minded outpost for grilled meats & fabulous cocktails.

Vanessa Mina

Vanessa Mina / Insider

For starters, go for Ayesha’s Fresh Baked Cornbread and the Double Duck Wings. Delish!

Nels Beauty Club

Nels Beauty Club

960 Folsom St

Beauty salon, dance studio, and aesthetic lounge all in one. Perfect for your next R&R session or Girls' Night Out.

Vanessa Mina

Vanessa Mina / Insider

Nels is especially perfect for those who love custom nail designs.

Either / Or

Maiden Lane Studios


Maiden Lane Studios

38 Bryant St

Yoga, Barre, and Pilates, you name it! This ultra-chic studio focuses on small class sizes and experienced instructors.

Lupulandia Brewing


Lupulandia Brewing

2242 Mission St

The Mission’s latest brewery serving up new spins on traditional Mexican cocktails and cuisine.

Packing List


1. Wind & rain resistant jacket

Anyone who’s visited San Francisco knows how crazy the constant weather changes can be. Keep warm and look cool with a lightweight jacket.

2. Sneakers

Whether you’re running to catch Muni or hiking San Francisco’s urban hills, stay fit and fashionable with a pair of sneakers.

3. Backpack

Keep with the commuter lifestyle and bring a backpack that can hold all the essentials.

4. Wide-angle lens for your phone

Catch all 7×7 square miles of San Francisco with this must have tech accessory.

Spotted in San Francisco


W San Francisco

Raise your glass to a New Year with 5 exclusive holiday cocktail recipes from our W bartenders around the world.

san francisco shoe boutique

Freda Salvador

2416 Fillmore St

Get a taste of Spain in the heart of SF with handcrafted leather shoes at Freda Salvador.

Rocha Art Gallery

Rocha Art Gallery

466 Brannan St

Always supporting emerging artists and creating community based program, Rocha Art stands out as a place to see and experience artwork in a truly inviting gallery setting.

san francisco cocktails


1760 Polk St

Take a swig of cocktail culture at its best at 1760, where mixing drinks is an art form. Try the house gin and tonic with mint, cumin, and mezcal for a new twist on a classic.

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