Your Insider Guide to London Fashion Week

Fashion Week Your Insider Guide to London Fashion Week

When it comes to fashion, the Brits know it’s all about balance. London Fashion Week brings collections across the style spectrum, managing to be both reserved and cutting edge, fit for a queen or a rebel. Jamie Rowsell, the W Insider at W London – Leicester Square, knows the best of both fashion worlds and he’s got your backstage pass to the most stylish places to eat, shop, party and primp during London’s Fashion Week.

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Photo via @hypebae


A BAE BAE @Boxpark13 September 6PM – 9PM

BOXPARK Shoreditch, 2-10 Bethnal Green Road, London


Calling all ladies! Hypebae is your go-to destination for women’s contemporary streetwear, fashion, beauty, and everything else, showcasing today’s leading female creatives. If you’re not already a fan, get to know. If you’re already flying the Hypebae flag, you’ll be pleased to know that they’re throwing a special party here at #BOXPARK over Fashion Week.

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Photo via @lightsofsoho


Lights of Soho

35 Brewer Street, London W1F 0RX


Lights of Soho transcends from a free place for creatives to hang out in the day to a members club at night. Located on Brewer Street directly opposite the LFW Designer Showrooms, its neon art collection truly evokes the history and culture of Soho. Acting as an exhibition space, a bar, a workspace, and a place to catch forward thinking events such as the Outnet takeover, this is definitely worth a visit.

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Photo via @ridinghousecafe


The Riding House Cafe

43–51 Great Titchfield Street, W1


Minutes away from where London’s main catwalk shows are taking place, hang with the hipsters and get a retro booth at The Riding House Cafe. Here, you can enjoy a power breakfast or brunch to set you up for a day at the shows, or sip its fashion-faux-pas-themed cocktails named after famous fashion mishaps – including The Mankini Martini and White Socks and Sandals Sazerac.

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Photo via @antoinedevallat



Late Night Chameleon Café basement,

18-24 Shacklewell Lane, Dalston, London E8 2EZ


Fashion is everywhere in London during Fashion Weekend, so why not book an appointment with LN-CC and have a little excursion to Dalston? Cross the light tunnel to land in a fashion heaven where you will find Lanvin and Valentino but also SCHMIDTTAKAHASHI or DROMe. With such a variety in labels, you’re sure to find the outfit that will make you stand out from the crowd and make it to the front row.

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Photo via @the_braid_bar


#WFinishingTouches style and beauty pop-up, September 16 – 18.

W London – Leicester Square


Whether it’s getting glam before hitting a party or relaxing after the heels come off, come to the W Lounge to get a finishing touches beauty and style makeover. A team of professionals from Bare Minerals, The Braid Bar, Eylure, and Ciaté nail care will be ready and waiting to offer a range of complimentary services in the heart of Soho, keeping fashionistas looking sleek and stylish all weekend long.

Be the most fashionable world traveler with our Insider Guides to Fashion Week in Paris and New York.